COMMERCIAL

Commercial Photography predominantly sells a product. Hence, the emphasis of the whole shoot is on the product. That means that the lighting, the styling, and the background are usually very plain (not in a bad way). Think of catalog shoots where the models is standing in front of a white or an off-white background with maybe one light above camera and slightly to either side of the camera, and very natural looking make-up.

 

 

Collab w/ Shop the Difference
Collab w/ Shop the Difference
African Glow
African Glow
Collab w/ Shop the Difference
Collab w/ Shop the Difference